XLR8R (pronounced "accelerator") is a magazine and website that covers music, culture, style, and technology. It was founded as a newsprint ‘zine in 1993 by publisher Andrew Smith in Seattle; the magazine currently has offices in San Francisco and New York. While XLR8R’s initial focus was on electronic music, it has over the years widened its scope to include indie rock, hip-hop, and reggae/ dancehall music as well as related trends in style, art, fashion, and technology.
XLR8R is published 10 times per year and distributed internationally. Special issues include a Music Technology issue, a year-end "Best Of" issue, and an entire issue devoted to the music scene of a particular city (Berlin, San Francisco, L.A., Chicago, New York, etc.). Subscribers receive Incite, a free monthly CD of tracks hand-picked by the magazine's editors.
Standout features of the publication include "Audiofile," a collection of short pieces on up-and-coming musicians; "Machines," a section devoted to technology (reviews, recording techniques of various artists, etc.); "Vis-Ed," a showcase of emerging illustrators, photographers, and designers; and "Bitter Bastard," a curmudgeonly rant on various frustrating topics within the music world. Each issue traditionally has hundreds of reviews of various albums, singles, compilations, books, and DVDs.
XLR8R’s website, xlr8r.com, features breaking music and culture news as well as high-resolution music videos and free weekly MP3 downloads and podcasts. Additionally, back issues of the print magazine are accessible from 2003 to the present as downloadable PDFs.
In March 2007, XLR8R launched XLR8R TV, a weekly internet TV show hosted by Revision3. Every Tuesday, the show goes behind the scenes with the groundbreaking musicians, artists and scenes covered in the pages of XLR8R magazine.
BUSINESS STAFF
Publisher Andrew Smith
Advertising Manager Ethan Holben (212-226-4553)
Advertising Sales Representative Tanya Lutman
Advertising Sales Representative Carol Gillard
Events and Online Marketing Manager Shawn Reynaldo
Accounting Manager Sally Mundy
Circulation Manager Jennifer Marston
Web Marketing Intern Brigid Moore
EDITORIAL STAFF
Creative Director Brianna Pope
Editor Vivian Host
Managing Editor Ken Taylor
Design Director Tim Saputo
Design/Production Mark Bartling
XLR8R TV Producer Kerry Mclaughlin
XLR8R TV Intern Jason Furie
XLR8R.COM STAFF
Managing Editor Jennifer Marston
Editorial Interns Lulu McAllister
Staff Writers Shawn Reynaldo, Maverick Newberry
Site Development Tim Jones and Scott Bulua
ADVERTISING
Contact Ethan Holben at 212-226-4553 or request a rate card and media kit.
PRINT DISTRIBUTION
Newsstand: Circulation managed by Curtis Circulation.
Subscriptions: To buy a subscription online, click here. To buy a subscription via mail, send a check payable to XLR8R Magazine to the address below, attn: Subscriptions. Rates are USA 1-Year $20, USA 2-year $35, Canada 1-Year $40, Canada 2-Year $80, International 1-Year $50, International 2-Year $100.
SAN FRANCISCO MAIN HQ.
XLR8R Magazine
3180 18th St, Suite 303
San Francisco, CA 94110
phone 415.861.7583
fax 415.861.7584
SEND MATERIALS FOR REVIEW
XLR8R Magazine
Attn: Ken Taylor
3180 18th St, Suite 303
San Francisco, CA 94110
SEND MATERIALS FOR FEATURE CONSIDERATION
XLR8R Magazine
Attn: Vivian Host
442-D Lorimer St. #143
Brooklyn, NY 11206