“My Love Is True” EP
by Loverground from London/Barcelona, England/Spain
Deep House Electronica House
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Kevin Erlicher aka Loverground shares his seductive new EP “My Love Is True” on April 29th via via Nice Guys. The two artists will make you flutter to the rhythm of the overpowering synthesizer notes.
Loverground draws inspiration from elements of his daily life to create haunting lyrics accompanied by melodies that mix electronic music, pop and soul. Captivated by what sound experimentation can bring, he wishes to share and transcribe the personal experiences he has had with music through his original creations.
“In both life and music, I think honesty is the most important value. ”My Love Is True” is my first attempt at delivering the realest and most honest music I could produce.” – Loverground
With this new release, more pop and rnb than his first EP, “Whatever Happens, Happens” released on Majestic Casual, the producer also shows his attachment to the genre of lofi house music. The five tracks that make up this new project bring together dreamy synthesizers and danceable rhythms, with the addition of Erlicher’s reverberated voice. The multi-faceted producer offers us a musical ensemble that reveals all his creativity. His songs combine the sweaty club atmospheres with the pulsating freshness of London’s teeming streets.
In his texts, he deals with the complexity of relationships that are made and unmade with the wind. He writes about doubt, excitement, sensations that another can provide, creating a suave and enveloping auditory that mirrors the perceptions generated by the attraction between two beings. This EP announces the arrival of a summer under the sign of an audacious Cupid; to listen to without moderation under an amused sun or dimmed lights.