Point Blank’s New Video Explores How to Break Into the Radio Industry
Point Blank hosts Swarzy Macaly for a masterclass.
Point Blank has released an excerpt from a radio masterclass with Kiss FM radio producer and presenter Swarzy Macaly.
In the video, Macaly discusses the beginnings of her radio career, as well as what she deems to be the most important parts of being a presenter and producer, and her key tips for breaking into the industry and maintaining a respected presence, including everything from holding valuable conversations, relaxing your guests (and yourself), knowing your audience and appealing to them, transitioning between songs, and making and keeping contacts and keeping the vibe alive. Macaly also discusses her podcast experience and details useful tips regarding titling, recording and structuring podcasts, and plugging your content.
You can watch the video below, with more on Point Blank here.