Watch the Video for Holly Herndon’s New “Chorus” Single
Following the announcement of a new 12″ following 2012’s Movement LP, experimental producer/vocalist Holly Herndon […]
Following the announcement of a new 12″ following 2012’s Movement LP, experimental producer/vocalist Holly Herndon has dropped her new record via RVNG today, marking the occasion with a cerebral video for lead track “Chorus.” Created by Akihiko Taniguchi and produced by Mat Dryhurst, the clip is based around Herndon’s body, creative process, and daily necessities such as her laptop, musical equipment, notebooks, and decorative items. Footage jumps between YouTube quality camera views and warped, 3D CGI renderings of the Bay Area artist’s desk as the song cycles through skittering beats and clipped choral passages. As the end of “Chorus” approaches, Herndon is completely engulfed by her daily artifacts just before the computer program which displays the video (and its creation) closes.