Rising UK producer Becoming Real (a.k.a. Toby Ridler) has, much to XLR8R‘s appreciation, put the “house” in witch house. Over the last few months, Ridler has lent UK tour support to witch-house poster children Salem, and provided remixes to folks like Forest Swords. This official video, directed by Matthew Reed, is in support of his latest 12″ Antarctic City, out now on his own Cold World Industries imprint. Reed’s video takes a television’s picture-in-picture function to new realms, juxtaposing swiftly moving images with near static ones, an effect that nicely reflects the rhythmic breaks and vocal stutters of Ridler’s emotionally volatile production.

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