Craig Metzger: Sketches to Skateboards

The staggeringly bold silhouettes and graphical shape shifters Craig Metzger creates should merit arrogance. So perhaps it’s the skateboarder in him that keeps him so grounded…or maybe it’s just the crippling insecurities. Uncomfortable with his drawing abilities, Metzger attributes any success to mere will. And upon completion of this interview, Metzger squirmed. “Hopefully I didn’t sound like an idiot,” he worried, rather charmingly.

Metzger lived the bulk of his life in the crowded NYC art market, so it’s no wonder he’s anxious. The cruel gallery world offered little help at times, so Metzger supplemented his art designing for clients like Etnies, Jack Spade, and Burton. Niche art magazines like Arkitip and B+W also began to take notice.

After a series of small victories with corporate clients Matador Records, Nike, and MTV, Metzger returned whole hog to his skateboarding roots in the summer of 2004. Disgusted by board companies’ increasingly corporate interests, he launched Instant Winner, a brand that brought skateboarding back to its close-knit roots.

Helmed by former Zoo York skateboards’ Billy Rohan, Instant Winner is becoming a small wonder in an industry whose intense competition and snooty politics mirror only those of the art world. Dog eat vert dog, if you will. Adding to the momentum, the company just unveiled its maiden skate video, Nickels and Dimes (which Metzger art directed), and an innovative new line of 3-D board graphics (glasses included). Not unlike Instant Winner’s irony-laden mantra, Metzger’s wildly creative output does indeed “bring the radical oh so hard.”

XLR8R: Skateboarders are notorious for talking smack, so don’t disappoint us here, Craig. Name the most terrible graphic design trends in skateboarding right now.

Craig Metzger: Oh man, I didn’t expect questions like this. Well, it seems like a lot of companies aren’t putting much thought into their graphics anymore. There are standouts like Alien Workshop and Anti-Hero, but of course they’ve always stood out since day one. I miss the late ‘80s in terms of graphic direction and execution.

Skart [skate art] has blown up big time over the past couple years. In fact, I just saw Ed Templeton’s work in Details. Would it be a mistake to label some of this stuff fine art?

I hate the word “skart”; it almost pigeonholes you as an artist. I think all this new attention to “low-brow” art is amazing and it’s about time. It seems, traditionally, to make it in the art world you had to have some sort of education focusing on a discipline. This whole new attention that these artists are getting is just and deserved. They work just as hard as someone with an MFA. But it is sort of trippy seeing people like Ed in Details, I must say. Once the masses get ahold of it, it becomes a completely new beast.

You are quite open about your lack of formal training, naming rogue street artists like Henry Darger as influences. Does this type of self-awareness contribute to your art-making process, or is it merely a bird flip to schooled artists?

Darger wasn’t necessarily a street artist but more of a strange guy who wrote the biggest novel in history and made pictures to illustrate his book. The great thing about Darger is that he never set out to be an artist–his novels were the main focus of work. Darger used all sorts of stuff to illustrate: collage, pencil drawings, watercolor, tracings, ink. If he didn’t have the skill to pull off what he wanted, he figured out a way to showthat. I really admire that determination.

As far as self-awareness, it’s merely a way for me to say that all this art that I’ve been creating comes from real trial and error and most of all it’s genuine. Sometimes I wish I had the balls to go to art school when I was younger but I thought I didn’t have the skill to be successful.

You’ve described each piece of your art as “an illustration for a story based on fantasy.” Must art always tell a story?

It doesn’t always have to, and a lot of artists battle with this. There is all this pressure for your art to have meaning and relate to something. Most of my pieces are my interpretations on experiences or some sort of twisted fantasy–like the type of fantasies you would read while growing up, especially fables. I played a lot of Dungeons & Dragons when I was young so I’m sure that has some effect on my work.

From Basquiat to billboard saboteurs, it’s safe to say that street art has been very well explored. And with large corporations like Scion and Nike co-opting the art form, it seems as though a lid has been fastened down on its evolution. How do you see street-based art growing–or wilting–in the near future?

I don’t participate in street art [like] wheatpasting or going out on midnight bombing missions. I somehow got lumped in this category and it’s cool with me but I don’t do any street activities. I do support it to the fullest.

I think corporate involvement allows a typically unnoticed art form to get some long overdue recognition and hopefully some money. As far as nurturing the scene goes, I think some of the corporations are making an effort to shine some light on a scene that normally is left in the dark.

But it’s one thing to be a patron of the arts and quite another to be a pilferer of the arts. Absolut, for example, could’ve easily sponsored Phil Frost or Maya Hayuk, but instead they turned their art into a liquor advertisement. I guess the question is, whatever happened to art lovers buying art?

A part of me used to think it was lame when a big corporation would profit from an artist’s work and credibility. Then I started to think about how this country’s government is constantly cutting back on the arts, and selling paintings on the regular doesn’t happen for every artist. In an ideal world I wouldn’t back the whole paint-on-a-bottle or a sneaker but when you have to pay rent and put food on the table you really have to put your priorities in perspective.

What do you think of those cartoons in the New Yorker?

I never read the New Yorker and a part of me thinks this is a trick question.

We wouldn’t do that to you. Based on that answer, is there one area of your art that you’re most insecure about?

Everything [laughs]. I think my drawings are my weakest point. I can’t just go with one stroke, for example, when I draw a face. There are like 40 lines to make up one cheek. I think if I was more confident in my line work, the drawings would look like normal drawings instead of sketches. This insecurity started me using cut paper. I’d draw something and then take an X-Acto blade to it. The knife brought that straight line I was looking for.

Instant Winner just released its maiden video, Nickels And Dimes. What kind of approach did you bring to the table, from an art direction standpoint?

I had this idea of basing a video on Coney Island. Coney Island has always been this creepy place to me but also has so much history. I ran the idea by filmer Shea Gonyo and he took it to a level that is super awesome. The video is short (20 minutes) but after you watch it you want to run out and skate.

Would you ever take the same career path as Spike Jonze?

I think I’d rather follow the career path of [Thrasher and Independent Trucks owner] Fausto and own all of skateboarding and its magazines [laughs].

Karen O or Sofia Coppola?

Coppola wine while listening to Karen Black.

Okay Craig, what’s the smartest advice you’ve ever received as an artist?

Always throw the first punch.

Somewhere: Tbilisi, Georgia

In Russian, goslab means state laboratory. In French, children’s lab. For electronic musicians Tusia Beridze and Gogi Dzodzuashvili, Goslab is an adopted name, one they and several other multimedia artists (including Nika Machaidze, Tamuna Karumidze, and Zaza Rusadze) from Tbilisi (the capital of the former Soviet Republic of Georgia) apply to their creative output. Beridze and Dzodzuashvili’s recordings, released as TBA and Post Industrial Boys respectively, decode the moniker a little. Goslab is defined as much by the post-Soviet experience as it is by ingenuous play.

“In the early ‘90s, we were a group of friends who had no communication with society, everyday talking about art, music, film, books,” explains 33-year-old Dzodzuashvili. “We helped each other survive during the hell period in Tbilisi. We made it all right because each of us reflected it in our work.”

Though Georgia has recently moved more into the global political fold, Georgian electronic music, if there is such a thing, remains harder to map. Listening to TBA, 25-year-old Beridze’s debut on Thomas Brinkmann’s Max Ernst label, for example, one wonders whether it’s experimental classical music, fragments of a film score or far-out minimal techno. Sparse beats intermittently echo like clues in a detective novel, reminding the listener she’s on the trail of a song.

If Beridze’s genre is the detective novel, then Dzodzuashvili’s is satire. Dzodzuashvili wrote music for theaters and dance companies in Georgia, as evidenced by Post Industrial Boys (also on Max Ernst), a collection of deadpan threnodies to the 20th century. Friends from Goslab contribute Georgian and English vocals about cops, melons, and mediocrity.

“I like humor in music,” Dzodzuashvili says. “When the words are emotional, I try to put them with music to the contrary. Because of that, sentiments don’t bother you.”

Whether with mystery or jokes, however, the focus remains on channeling the world through electronic music in order to create a new one.

“A friend of mine used to mock this Georgian mafia guy who was trying to screw a Russian girl,” Beridze says, somewhat cryptically. “He’d say, ‘Do you like it? It’s yours!’ It’s a very funny idiom. Electronic music is exactly like this.”

Sheffield Calling

We all have magical moments when our existence was enriched by the power of music. For me, like many other British teenagers, such memories include years of following bands like The Smiths and New Order before stumbling upon the strange new sound of dance music. The backdrop to this personal discovery was the South Yorkshire city of Sheffield, a city that has largely been skipped over in the written history of music in favor of passing references to “bleep” techno and Warp Records. Crucial as that sound and label are to the story of Sheffield, the city’s legacy also includes pioneering electronic disco acts and the scene that spawned them.

At the end of the ‘80s, Sheffield was a city still coming to terms with the decline of its native steel industry. Much has been made of this industrial setting as a way of explaining its unique take on US techno–it’s easy to make comparisons between the disused car plants of Detroit and the dilapidated mills of the Steel City.

While such an environment may have helped shape a generation of young music heads hungry for something novel, it was the new wave of Sheffield acts in the ‘80s–including Chakk, Human League, and Cabaret Voltaire–that shaped the local agenda. Like many northern cities of the time, this was a place in love with American electro, funk, soul, hip-hop, and house, but with the added determination to give such sounds a homegrown electronic twist.

Key to aggravating such desires and central to the local scene were two unsung heroes: DJs Winston and Parrot. Together they were champions of black music; you could find them in small strobe-lit rooms like the one at Club Superman or in the unlikely setting of the City Hall ballroom, where jazz dancers would come from miles around to show off their skills to the techno of Model 500 whilst soul boys danced to electro classics like Hashim’s “Al-Naafiysh.” It felt completely raw and exciting, as if we were part of a vital movement.

Sensing this, Rob Mitchell and Steve Beckett opened up the Warp Records shop. Soon they released the first single on their own label: The Forgemasters’ “Track With No Name” featuring Winston Hazel on production. Groundbreaking records quickly followed from Nightmares On Wax (still in techno mode), Sweet Exorcist (Parrot and ex-CV Richard Kirk), and Bradford’s Unique 3 (a blistering fusion of dub and house). By the time LFO’s monumental debut came out, Warp had had several chart hits and Sheffield was known as the home of “bleep” techno.

Things were changing fast, though. The Sheffield sound had helped spark the development of hardcore, a sound many felt lacked soul. The whole youth population of the country was “getting on one” and the UK was hell-bent on refining the American house sound to a state fit for loved-up ears. By the start of the 1990s, dance music was still thrilling–with the added fun of bands like Manchester’s Happy Mondays and Stone Roses thrown in–but Sheffield’s local identity was being eroded by new sounds from London, Italy, and New York. The ghost of Sheffield circa 1987-91 can still be sensed at nights like Scuba and you can still catch Winston playing to a whole new generation at nights like Electric Chair. Warp has gone on to become the quintessential independent label, and Sheffield itself has been regenerated, ready to confirm an important new place on the musical map. But hundreds of local lads and lassies, and a few students like myself, will always remember Sheffield as it was for a brief, beautiful moment in time: the pulsing, bloody heart of the acid house revolution.

Rod All My Love

Boards of Canada, Zero 7, Plaid, Isan: all of them have taken their own unique approaches to slow, dreamy electronic music, with an emphasis on great production and extraordinary beats. Add (the completely lackluster) name Rod Morris to this list; he‘s put a Guinness keg of thought into his conceptual debut EP. Tracks like “All My Lovers” hold steady, then shift sideways rhythmically amid a flutter of rose petal-sweet melodies.

Casbah 73 Moods and Grooves

An acid jazz resurgence is hardly an anticipated revival movement. But as ‘80s nostalgia fades, and the ‘90s becomes the next subject of cultural fascination, anything is possible. And while Casbah 73-the solo effort of musician Oliver Stewart-hints at the rare grooves ‘n‘ Rhodes-saturated sound, he thankfully steers clear of Jamiroquai territory. Stewart wields electric bass, guitar, and keyboards fluidly, adding spoken word snippets, crowd noise, and percussion samples to tracks that range from mirror-ball jazz (“Still Going On”) to shuffling, housey workouts (“Think It Over”). This is the sound of Malaga sunshine with nods to the e-z lounge vibes of artists like Nicola Conte and Nuspirit Helsiniki. It‘s not acid jazz, but Casbah 73 is a funky hybrid of the electronic and the organic for a trippy new generation.

DJ Dinesh & Kid Deli Egypt

For the last six years, New Yorker DJ Dinesh has been working hard for UK garage and its dub, house, and electro hybrids at his clubs Heat and Drive By, and on solo productions with his mate from across the pond, Kid Deli. Here the duo employs a dub ‘n‘ flutes formula on “Egypt” with Arabic vocal samples and severely gyrating subbass. Other cuts explore Big Apple disco-punk and dubstep rubs of Diwali-style dancehall. If ya‘ can‘t stand the heat…

Bird Show Green Inferno

Bird Show is led by Ben Vida of Town & Country, a Chicago post-folk combo who play Americanazak, wholesome sonic celery NPR often uses for segment segues. Green Inferno is vastly more interesting. Vida has absorbed musics from Asia and Africa and filtered them into intense, mesmerizing compositions. “All Afternoon Part #1” immediately immerses you in an otherworldly, tropical miasma of mbira and cornet, acting as a clarion call for arcane primitive rites. Like much of Inferno, it falls somewhere among Don Cherry‘s hypnotic world-jazz excursions, Terry Riley‘s soulful organ tones, and Jon Hassell‘s malarial ambience. Elsewhere, Vida slips in some opiated balladry among the ponderin‘-the-imponderable dronescapes.

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